Google Tops Its Top Search Queries

Google has made some improvements to the “Top Search Queries” section of Webmaster Tools. You can find this section by logging into your Google Webmaster Tools account, scrolling down to the “Your Site on the Web” option in the left-side menu and clicking “Search Queries.” (One change is that Top Search Queries was nipped down to Search Queries). Here’s a screenshot of the new look.

Webmaster Tools Update

The chart shows you two numbers: daily impressions for your keywords/phrases and clicks. Just below the chart, to the right, you’ll see two bold numbers, one for Impressions and the other for Clicks. In the chart above, the number of Impressions is 6,600 and the number of clicks is 480. Directly below each, you’ll see a “Displaying” number. The “Displaying” number represents data for the keywords/phrases listed in the table below the graph, while the large bold number represents both displaying phrases and other long tail phrases not shown in the chart.

Another change is the Starred tab. Scroll through the list of keywords within the table and click the star next to any phrase of importance, that you’d like to see individual stats for. That will add the phrase to the Starred tab, which you can click on to see stats for those particular phrases.

This entry was posted on Friday, May 7th, 2010 at 9:31 pm and is filed under Google. You can follow any responses to this entry through the RSS 2.0 feed. You can skip to the end and leave a response. Pinging is currently not allowed.