Did you hear that Yahoo! Search Marketing (YSM) won “most improved” PPC Program for 2007? Hmmm. Interesting. I guess I will agree with this as it is written as “most improved” because, let’s face it, when YSM was Overture it sucked, and when they rewrote the engine and launched it – it wasn’t great, but it didn’t suck.
Meanwhile, MSN adCenter and AdWords have considerable better features all the way around. For me, I concentrate on AdWords, adCenter and lastly on YSM. Yahoo!, while they have improved, haven’t made the right changes needed to get more of my business.
The main reason I started the SEO Revolution was out of frustration. Frustration at all of the lies and misconceptions that are posted in forums, given as advice in teleconferences, and even taught in live workshops. "So why didn't all of this work?" " Why wasn't my site successful?" " Why am I still stuck in a rut?" 