March 29, 2007

Does the “Dup Content Penalty” Really Exist?

I have, for years, been testing issues relating to duplicate content and if there really is a penalty. I have seen some occurances that looked like duplicate content penalties, or filters, but nothing definitive and concrete. Then I came across about 40 of these types of results today, and the same article is appearing in the top ten of the SERPs. In this example, the first two results organically are the same article, posted on different sites.

Dup Content Penalty at Work?

All they did was remove the first two paragraphs and stick two new ones in. I have other examples, but they are in my spaces.

Thoughts? Comments? What are you seeing on your sites?

Filed under Google by Jerry West

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