AdSense “Exclusion Cap” Removed

Finally, a move that we have been DYING for Google to make for some time they have finally delivered! Here is the issue, you run AdSense on your site, but you notice that your competitors or worse, some spammers show up as ads. You don’t want that, so you exclude them. Problem, eventually you hit the cap and couldn’t add any more.

That just majorly sucked.

But that has changed. Here is the news straight from Google:

Today, we’d like to let you know about a recent change: you can now exclude an unlimited number of sites. We hope you’ll use the Site Exclusion tool to improve your ROI and refine your targeting across the network. And, as always, we’d like to remind you that excluding a site (or a section of a site) from one of your campaigns will prevent your ad from showing on all of the pages of that site (or section). Therefore, to ensure you don’t miss out on any potential customers, we suggest that you review a site carefully before deciding to exclude it from your campaign.

Today is a good day indeed, lots of great stuff happening, and it seems it is only going to keep getting better!