For some reason, there is still talk about paid inclusion from Yahoo! and their bot Inktomi. I have used paid inclusion for many years – and each time I have used it I have been less than impressed.
Basically, it allows you to get all of your URLs fed into the index and you pay either 15 cents or thirty cents per click. You can also cut a deal for ten cents a click, but only if your site has a ton of quality content, thus, you can qualify for their “library rate”.
A lot of companies rely on it because it allows for their duplicate content to be indexed properly. However, I have consulted for many companies in the past that swore by using Paid Inclusion. Back when I took clients, we did a complete mod_rewrite for them and their URLs were quickly spidered and indexed by Inktomi for free. After a month or so, they cut out paid inclusion, kept their traffic levels steady and saved nearly $20,000 per month.
Did we get a bonus check for that one? No. Another reason why I hated doing client work.
The main reason I started the SEO Revolution was out of frustration. Frustration at all of the lies and misconceptions that are posted in forums, given as advice in teleconferences, and even taught in live workshops. "So why didn't all of this work?" " Why wasn't my site successful?" " Why am I still stuck in a rut?" 